WINNIPEG 2018

WHEN

Wednesday, Oct 24, 2018
8:00am-4:00pm

WHERE

Gas Station Arts Centre
445 River Ave, Winnipeg

WHO

Marketers, entrepreneurs,
business owners & beyond

Social School Winnipeg will feature a stellar line-up of hands-on workshops covering the most timely social media and digital marketing topics, and all the tactics, insights and ideas you could possibly need to take your business to incredible new heights in 2018 and beyond.

Throughout this full day of learning and launching, we’ll be joined by live experts from all walks of life, ready to share their wins, losses and secrets of modern marketing success. Get ready to hear from a game-changing lineup of Manitoba’s most notable innovators and entrepreneurs who are not just influencing their industries, but disrupting them top to bottom.

INDUSTRY EXPERTS AT YOUR DOOR

Manitoba’s most hands-on and up-to-speed social media and digital marketing conference.

ESSENTIAL MODERN MARKETING SKILLS

Learn today’s most tactical trends and tips to grow your brand and expand your business.

TOP STRATEGIES, TIMELY TOOLS

Immediately implementable sales and marketing learns and road-tested case studies to keep you moving forward.

7
AWESOME CITIES
63
HANDS-ON WORKSHOPS
72
LIVE INDUSTRY PROS
1550
LIKE-MINDED MARKETERS

AGENDA

SOCIAL SCHOOL WINNIPEG

8:00-9:00am – REGISTRATION & MORNING COFFEE MINGLE

Grab your event pass, meet your fellow attendees and get ready for an incredible day of learning the most timely marketing skills and launching them into action.

9:00-9:45am – SOCIAL MEDIA STRATEGY

Presented by Kelly Doody, The Social School – Prepare to learn about the marketing that matters in 2019 and beyond, properly audit your current social media platforms and presence, nail down the ideal themes and categories from which to create brilliant content for your social media, blog and more, and maximize your reach in the year ahead.

9:50-10:25am – INSTAGRAM FOR BUSINESS

Presented by Jaimie Love, The Social School – Identify how to build a world-class Instagram feed, where to snap and source stunning images for your specific business, how to use the platform to drive meaningful actions and powerfully boost your brand to entirely new audiences. Bonus learns: Instagram Stories, Live broadcasts, algorithm hacks and highest-performing content types.

10:25-10:40am – CONNECTION BREAK

Refill your coffee, refresh your feed, high-five your neighbour, and get ready for some learns from The Facebook.

10:40-11:10am – FACEBOOK FOR BUSINESS

Presented by Kelly Doody, The Social School – Discover which Facebook content far outperforms the rest, the top tools for promotion and amplification of your posts, how to affordably boost your content to custom audiences, and the most effective ways to drive actions and conversions using Facebook Business Manager.

11:15-11:35am – LEARNING LAB: COPYWRITING

Prepare to hear unbridled, road-tested advice on the best storytelling, copywriting and content creating tactics around.

11:40am-12:00pm – LEARNING LAB: CRISIS COMMUNICATIONS

Gain exceptionally timely and tactical advice for your online marketing efforts in this can't-miss talk geared at helping you build and grow your online reputation in all the right ways.

12:00-1:00pm – LUNCH BREAK

Duck out for a bite and see you back at 1pm, or stick around and catch our live guests at the breakout Q&A table of your choice!

1:00-1:25pm – KILLER CONTENT

Gain imperative insight into the essential components of today's most compelling written and visual content, and weave captivating campaigns into your day-to-day posts.

1:30-1:55pm – LIVE VIDEO & TECHNOLOGY SHOWCASE

Presented by Kelly and Jaimie, The Social School – Learn how to plan, shoot, post and leverage the most shared, valuable, and high-converting content in the modern marketing landscape through the modern day magic of live video and social media, as well as our top recommends of hardware, software, programs, apps and beyond, so you can end the trial and error and immediately up your game.

2:00-2:35pm – SOCIAL MEDIA SCHEDULING & AUTOMATION

Presented by Laura Kloepfer, Think Shift – Discover today’s top social media scheduling tools, understand how to selectively automate your posts on Facebook, Instagram, Twitter and LinkedIn for maximum audience engagement and ROI, how and where planned vs. live content comes into play, and how to measure, analyze and optimize it all.

2:40-3:15pm – BREAKOUT BREAK: BRAND YOURSELF

Mix and mingle with your fellow conference attendees while conceiving of your head-turning, business building tagline, intro statement and elevator pitch through a game-changing guided exercise.

3:15-3:35pm – LEARNING LAB: STORYTELLING

Learn what it takes to pull of unforgettable storytelling in the digital realm with this learning-packed lab, ideal for any business big or small.

3:35-4:00pm – LEARNING LAB: BRAND PERSONALITY

Prepare to bring out the human in your business and the heart, soul and personality behind your brand, and end the day than with a high on human connection.

REGISTER

Get your Social School Winnipeg PHASE 2 TICKET while they last.

SOCIAL SCHOOL WINNIPEG Phase 1 sold out
SOCIAL SCHOOL WINNIPEG Phase 2 on sale now
Social School Winnipeg Combo Ticket.png

BE INSPIRED BY THE POWER OF MODERN MARKETING

Custom-built for today's savvy business owner, entrepreneur and marketing professional, Social School Winnipeg will change the way you see the world, and the way the world sees your business.

LIVE GUESTS

Don’t miss the killer crop of local leaders, doers and disruptors set to grace the Social School Winnipeg stage, all of who have built entrepreneurial empires, made great digital waves and bootstrapped their way to marketing success.

Stay tuned.. additional speakers added weekly!

Laura Kloepfer - Thnk Shift - Social School Winnipeg
Laura Kloepfer
Social Media Specialist, Think Shift

 At Think Shift, a leading strategic marketing agency in Winnipeg, Laura specializes in creating holistic social strategies for agriculture clients, while managing the day-to-day of agency life and a severe obsession with Dylan McKay (#dreamboat).

@wearethinkshift

Jaimie Love - The Social School
Jaimie Love
Marketing & Community Manager, The Social School

From Instagram to art direction, digital strategy to world-class online ad campaigns, Jaimie loves nothing more than equipping marketers and business owners alike with the modern social skills they need to succeed.

@thesocialschool

Kelly Doody - The Social School
Kelly Doody
Founder & CEO, The Social School

Kelly is a journalist-turned-diehard digital marketing junkie, and is deeply committed to connecting the top digital trends and tools with the entrepreneurs and innovators who need them most.

@thesocialschool

PARTNERS

Social School Winnipeg is proudly made possible with the help of our pals.

Gas Station arts centre - Social School Winnipeg
Social School Winnipeg - Think Shift

Care to join the ride as a partner or sponsor? We’d love to have you!

 

WHAT ARE YOU WAITING FOR?

There has never been a better time to invest in your brand and business