Email Marketing 2.0 – THUR, MAR 1, 2018
While social media is a must for any modern business, email marketing is a mainstay. As the rules change, algorithms evolve and organic reach continues to shrink across all social spaces, your ability to speak to your attentive, opted-in contacts via email does not. And since the inbox is the number one place your audience of customers, clients and prospects spend their time, shouldn’t you be reaching them there?
We’ll get you off and running with a free and fabulous MailChimp account, help you import your contacts and set up segmented lists, design a beautiful custom e-newsletter template and prepare your first email campaign to go out. We’ll add all the necessary sign-up boxes to your website and social feeds, and get you ready to reach your people directly and effectively forevermore.
Thursday, Mar. 1, 9:00-11:00am
Location: National on 10th – 341 10 Ave. SW Calgary
*This workshop is complimentary, however upon registration you will be asked to complete our regular checkout process. We will not store, charge or have access to your credit card information and apologize for any inconvenience.
Can’t make this live Social Club workshop? Take the course online through our 360 Series:
- Lectures 0
- Quizzes 0
- Skill level All levels
- Language English
- Location Axia
- Timing Daytime
- Properly set up your highly effective MailChimp account, import your contacts and segment your mailing lists
- Build a beautiful drag-and-drop, custom branded enewsletter template, and create your first eblast, schedule immediate or future distribution, and track the results
- Learn how to add an enews sign up form to your website, and get ready to build your email list – an imperative piece of your ‘owned’ marketing assets